How Mabel’s Labels Streamlines Ad Performance with Superads
Published Jan 13
Background
About Mabel’s Labels
Mabel’s Labels is a direct-to-consumer e-commerce brand focused on personalized products for families. With a target audience highly active on social media, creative performance plays a key role in driving their success.
However, they found in-platform reporting across social media networks cluttered and difficult to analyze. This forced them to rely on third-party tools and manual spreadsheets that damaged syncing processes, causing friction during the analysis process.
Social media reporting is fragmented, unintuitive and difficult to analyze without stitching together third-party platforms and spreadsheets.
Stepping in
Why Superads
Joe and his team were on the hunt for a better solution after using tools like Motion to get their analytics. They discovered Superads when their Creative Director came across its ads while researching alternatives.
Right from the start, Superads impressed Mabel's Labels with its simplicity and intuitive design.
A few days after using Superads, the difference was clear—clean UI, powerful features and no upfront cost.
Joe immediately recognized how much value Superads provided, something they didn’t expect given how much other tools they had tried charged for similar functionality.
I’m very surprised we can use this tool without having to pay!
Solution
How Superads Compares to (and Surpasses) Other Creative Reporting Tools
Having used Motion before, Joe quickly found Superads to be more intuitive for their in-house team. The user interface felt cleaner, and the experience of working within the platform was smooth and efficient between teams.
Additionally, the AI features for performance analysis made insights actionable and easy to understand.
The in-platform gen-AI is a great feature—it makes performance analysis straightforward and actionable.
Results
Optimized Social Media Creative for Each Social Channel
Superads became Mabel’s Labels' go-to tool for ad performance optimization. By eliminating the need to stitch together data manually, the team could focus entirely on improving creative—the key driver of their social media success.
Superads provides so much value since effective creative is the critical success factor in social media marketing.
For Mabel’s Labels, Superads delivered what other tools didn’t—a clean, easy-to-use platform packed with features that drive results, all without the hefty price tag.
A tool made for extended in-house teams that need clear creative data for quick business decisions.
It’s the secret weapon for social ad performance optimization. You should use it because it provides incredible value without any cost.
Superads is your number one tool to make design quantifiable and conversion-oriented, without risking creativity or brand identity in between.
You can also benefit from top-tier, AI-enhanced creative analytics today.
Our intuitive tool will help you quickly analyze what's working and what's not with easy-to-understand dynamic analytics that all teams can access and leverage to achieve campaign and business goals. Superads adjusts to your in-house team or clients' needs and suggests how to optimize your creative for success.
Get started for free today and see how creative analytics will optimize your sales funnel.
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